How content strategy drove up Max Life's brand loyalty by 25-30%

In a joint interview with BuzzInContent.com Aalok Bhan, Director and Chief Marketing Officer and Rahul Talwar, Marketing Head, explain how content marketing initiatives helped the life insurance brand move ahead during and after lockdown. They talk about the brand's overall content strategy and future plans

Shradha Mishra Mumbai, October 13, 2020

(L) Alaok Bhan and Rahul Talwar (R)

Aalok Bhan, Director and Chief Marketing Officer, and Rahul Talwar, Marketing Head, Max Life Insurance, offer three smart, easy and simple pointers on how to retain the audience through content &mdash...

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Max Life, Alok Bhan, Rahul Talwar,

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How content strategy drove up Max Life's brand loyalty by 25-30%

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How content strategy drove up Max Life's brand loyalty by 25-30%

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