The company creates content that encourages organic spread through audience advocacy, employing engagement tools and carefully considering the target audience, emotional impact, and shareability, according to Shreya Agarwal, Head of FilterCopy, Pocket Aces
By Sakshi Sharma | June 02, 2023The questions posed during the panel discussion at Goafest 2023 garnered responses that summed up the sentiment of brand-agency relationships today and their applicability during campaigns
By Sakshi Sharma | May 26, 2023Currently, Singh is exploring opportunities to collaborate with brands that align with her vision and ethos
By Sakshi Sharma | May 15, 2023Investors should conduct background research on the influencers, have a clear objective and should avoid unrealistic promises in order to ensure that they are receiving reliable and unbiased financial advice, the financial influencers themselves stated
By Sakshi Sharma | May 02, 2023Recently, several influencers, namely Ankur Warikoo, Chetan Bhagat, Prafull Billore and Raj Shamani, promoted the World Startup Convention - which was to be held in Noida between March 24-26, 2023. But to the visitors' dismay, the event turned out to be a “scam”
By Sakshi Sharma | April 04, 2023BuzzInContent.com dives into experts' outlook towards the impact of Twitter's new 'view count' feature on digital content creators and influencer marketing
By Sakshi Sharma | January 13, 2023