Until Threads garners a massive user base, it will not open the platform for ads but will soon elaborate on its branded content offerings
By Akansha Srivastava | July 12, 2023BuzzInContent.com explores why silly dance videos and challenges are on the rise, what is fuelling the growth of cringe content and the impact of such brand collaborations
By Akansha Srivastava | April 18, 2023As per the proposed guidelines, it will be mandatory for social media influencers to make clear disclosures regarding the paid promotions
By BuzzInContent Bureau | September 08, 2022A number of content creators that started their journeys almost a decade ago are now focusing on other avenues like acting and film-making. BuzzInContent.com is decoding if it is simply a case of natural progression or something to do with the creators and their audience's age
By Nisha Qureshi | August 23, 2022In recent days, several start-ups have claimed to be victims of paid trolling or smear campaigns allegedly carried out by their competitors. With the ever-rising trust the youth repose in the influencers, BuzzInContent.com tries to decode how such incidents impact the influencer marketing industry
By Nisha Qureshi | June 28, 2022According to reports, the D2C industry is going to cross more than $100 billion by the year 2025 with influencer marketing being a major marketing tool
By Tanzila Shaikh | April 14, 2022Gender pay disparities exist in all corners of the world and it exists across fields. In traditional media like films, women are known to be paid much lesser than their male counterparts. BuzzInContent.com tried to find out if the pattern continues when it comes to the influencer marketing industry in India
By Nisha Qureshi | March 29, 2022Speaking at BuzzInContent Conversations 2020, influencers, agencies and brands discuss why influencers demand a sizeable say in brand communication. They talk about influencers having an emotional connect with brands and explain why having influencers as brand evangelists work well
By Akanksha Nagar | December 10, 2020Industry captains will headline the BuzzInContent Conversations as five power-packed panels discuss the future of the content marketing, along with the challenges. The event will be held alongside the BuzzInContent Awards on December 9 at 3 pm
By BuzzInContent Bureau | December 04, 2020The data and insights will help marketers, agencies, creators and platforms stay updated with the latest trends and engaging content associations by brands with influencers, celebs and other content creators
By BuzzInContent Bureau | November 01, 2019Amid a debate over whether it is the content creator who decides the success of a content piece or the distribution platform, BuzzInContent.com finds out who wins the race
By Akanksha Nagar | September 17, 2019