Community-led influencer marketing, collaborations, i-commerce, health and wellness influencers, AI influencers and subscription-based creator economy, are some of the trends that will dominate influencer marketing globally in 2023

The tournament will provide poker enthusiasts with free entry to the qualifiers, to go all-in for a guaranteed prize pool of 1 crore

Kumar will take on his new role with immediate effect and will report to CEO Gunjan Arya

PowerDrift fans as well as OTT platform users will be able to enjoy the adrenaline rush as the supercars zip past the towering skyscrapers on to the deserted straights, merging with the horizon

Through this, Budweiser is trying to bring alive a three-part docu-series, paying homage to the spirit of football in India

Currently valued at about Rs 1,275 crore, the influencer marketing industry will become worth Rs 1,638 crore in 2023, Rs 2,048 crore in 2024 and Rs 2,456 crore in 2025 before reaching Rs 2,800 crore in 2026

W+K, India came up with the brand proposition, ‘The Steel Of Oman' which celebrates Omani culture, sportsmanship and the growth of the nation

The company decided to work together with Hasley India to bring out five unique human stories about overcoming pertinent social stigmas that exist in Indian society

The second edition will have Ashish Chanchlani and Harsh Beniwal as new mentors joining Carry Minati, Triggered Insaan, and Scout, five teams, and international players

Held in Mumbai, the event recognised and honoured the contribution that has been made by Vegan creators to promote a cruelty-free lifestyle

With this property, Swiggy is helping singles find their date quite literally using their food preferences, one order at a time

The agency will focus on providing full-fledged SEO and content strategy services that will help fuel visibility and awareness of the brand and its range of products

The conversations at the event revolved around luxury, natural diamonds and fashion while also celebrating Indian jewellery with its artistry, craftsmanship and beyond

These chosen artists will perform their tracks on the Nexa Lab floor, which will be published on the Nexa Music YouTube channel

The campaign, produced by Little Giant Films, encourages couples who are about to tie the knot to talk openly about marriage and expectations from life after it

The six-episode series designed by Zee Brand Works will be aired on Zee TV, Zee Zest and Zee5

Soni brings with him 18 years of management experience to the role, he will be reporting to FCB India's CEO Debarpita Banerjee

The couple content creators Pushppal Singh Bhatia and Ravneet Kaur are founders of ‘That Couple Though'. In this authored article, they write about things that content creators must keep in mind before considering influencer marketing as the most important source of income