The list spotlights contributors who shaped industry opinion, analysed key trends and inspired others to join the conversation. Compared to 2018, the Top Voices received an average 11x more comments, 34x more likes and 7x more shares on their posts, articles and videos
By BuzzInContent Bureau | November 14, 2018The 12-part digital-first branded content series will feature successful companies and individuals who have changed the face of the Indian marketplace
By BuzzInContent Bureau | November 13, 2018The 12-part podcast series, ‘Building it Up', provides entrepreneurs with valuable insights on how to take a startup from ‘10 to 100'
By BuzzInContent Bureau | November 12, 2018As content marketing moves from the fringes of media plans to acquire more significant space, agencies are deploying futuristic research techniques to measure its impact. Wavemaker's South Asia CEO Kartik Sharma talks to BuzzInContent.com about content marketing, its impact and the future
By BuzzInContent Bureau | November 12, 2018With the growth in appointment viewership attributed to affordable data and the rise of vernacular content, content and ad-funded content will become very important
By BuzzInContent Bureau | November 12, 2018The company aims to strengthen its connect with electricians, who are busy throughout Diwali, and build greater affinity for the brand
By BuzzInContent Bureau | November 09, 2018The heart-warming video created by Autumn Worldwide shows the efforts of the local artisans who make diyas and requests viewers to opt for their diyas this Diwali
By BuzzInContent Bureau | November 09, 2018The series conceptualised by Dentsu Digital makes use of Havells LED lights, shadow puppetry, intricate art and captive storytelling to recreate and retain a classic for a new-age digital audience
By BuzzInContent Bureau | November 05, 2018The brand has also launched a contest where people can submit video entries of singing/recreating or dancing to the Amaze soundtrack. Winners can win gift vouchers of up to Rs 20,000
By BuzzInContent Bureau | November 05, 2018Bloggers will compose and style ethnic outfits by creating a contemporary and stylish Diwali look. Influencers will participate in by offering a gist about the store and products in the video
By BuzzInContent Bureau | November 05, 2018TVision Insights Co-founder tells BuzzInContent.com that high-attention content can have a ‘hero effect' and if brands want more attention then they need to invest in high-quality, premium content
By BuzzInContent Bureau | November 05, 2018Sunil Kumaran, Country Head, Thwink Big, Big FM, writes that with technological advancements, the way we communicate and consume content has also evolved and as a result, some of the fundamentals of communication and marketing are going through a paradigm change
By BuzzInContent Bureau | November 05, 2018Launched in partnership with MediaLink, CLX will bring eight of the world's best media and entertainment businesses to Cannes Lions and will take place in Palais II from June 17-21, 2019
By BuzzInContent Bureau | November 05, 2018The objective of the campaign was to drive the story of Indigo dying, the art facing competition from its machine printed alternatives and drive the brand's digital share-of-voice
By BuzzInContent Bureau | November 01, 2018The brand has associated with Shakti Mohan's web series, ‘Break a leg' and did an innovative influencer campaign involving noisiest firecracker ‘Sutli Bomb'
By BuzzInContent Bureau | November 01, 2018The partnership will see both come together to jointly develop and produce video content which will help brands tell their stories
By BuzzInContent Bureau | October 31, 2018The collection of five films is a part of Shell's global #makethefuture campaign. Brokered by CNN International Commercial (CNNIC), the partnership also includes an interactive Shell-branded content hub produced by create, CNNIC's in-house studio
By BuzzInContent Bureau | October 30, 2018Composed, written and sung by rap artist Brodha V, the song embodies the spirit of youth that stops at nothing and lives life on their own terms
By BuzzInContent Bureau | October 30, 2018