Anushka Shah, Founder of Civic Studios, will also join the Board of Directors at Pocket Aces

Sunder Venketraman, Head of Creator and Content Ecosystem, Josh, shares why it is important to blend content and brand messaging seamlessly to ensure that user experience remains uncompromised

Kapoor said that she personally uses the product for approximately a month before endorsing it and she always clarifies that her recommendations are not investment advice but rather personal suggestions based on her own positive experience

Zepto showcased music's ability to unify communities and individuals as over 500 Instagram followers participated in the campaign by sharing their 10-minute playlists

Sir John Hegarty, Co-founder and Creative Director, The Garage Soho and The Business of Creativity, and Ashley Rudder, Chief Creator Officer, Whalar, explored what they can learn from each other's experience in creative services and what are the perceived tensions between creators and creatives

Day 2 of Cannes Lions 2023, saw the CMOs of Walmart, e.l.f. Beauty and Unilever talk about how are they leveraging the creator economy, going about measurement and building creator platforms to make the most out of influencer marketing

Gold, Head of Social, Content and Influencer, Deloitte Digital, also urged marketers, brands and agencies to provide robust support to the creator economy, acknowledging that by doing so, they stand to gain exponentially in return

In addition to managing MissMalini, she will work alongside Heads of Content of POPxo, ScoopWhoop, Tweak and BabyChakra platforms to scale the overall reach and engagement of Good Media Co

The talent management agency will manage and represent Kohli in all his brand partnerships and influencer activities

Emma Chamberlain, Creator, Charlie Smith, CMO, Loewe and Taj Alavi, Vice-President, Global Head of Marketing, Spotify shared their approaches to what they create, their style around partnerships and projects, brand building, and brand positioning and how to engage the next generation of streamers

Social media gaming led creators like ‘Assassins Army', ‘PVS Gaming', ‘X Mania' are on the list and in food space the ‘Grandpa Kitchen' will be associated with Animeta

Brands left no stones unturned to strike the right emotional chord with the public through their own versions of celebrating fatherhood

The broadcast channels on Instagram will now be available globally, to help creators deepen their connection with their followers

The campaign takes users on an immersive journey through the power of audio

In an interaction with BuzzInContent.com, Bhatia, Chief Executive Officer, The Good Creator Co, spoke about how the company helps micro and nano content creators in branded deals

The film delves into the extraordinary value of fathers' presence, showcasing their knack for finding the perfect solutions to even the simplest of problems

The agency partnered with MARS Petcare for #PedigreeCleanBowlChallenge and #6WeeksChallenge

The report has been created in collaboration with Recogn - dentsu India's research division, Boomlet Group and Digital Behaviour Initiative at IIT Delhi