Content creators Aryan Kataria, Aatman Desai, Srishti Garg, Rishabh Rai, and Sufiyan Javed took to Instagram to create content promoting brand airdopes
By BuzzInContent Bureau | July 27, 2023As part of the collaborations, the brand is seen challenging food and entertainment influencers to spot the Tic Tac Seeds pack in the trending infinity zoom videos
By BuzzInContent Bureau | July 27, 2023Conceptualised along with Ogilvy and Wavemaker, as well as technology partners Gan Studio and Uberduck, the campaign allows the gifter to make their near and dear ones feel more loved by creating a customised #MyBirthdaySong
By BuzzInContent Bureau | July 26, 2023By integrating Superfan's AR capabilities with Hubhopper's podcast platform, creators and brands can enhance their content with AR elements, such as virtual objects, interactive games, and dynamic visual effects
By BuzzInContent Bureau | July 26, 2023The event, with entry by invitation only, will see a convergence of 50+ key influencers, 40+ brands, regulatory bodies, and platform experts for a day of panel discussions, keynote sessions, and an awards ceremony
By BuzzInContent Bureau | July 26, 2023In a recent episode of Spotlight by BuzzInContent, Bhomrah delved into her content creation journey, touching upon cherished memories, her approach of prioritising authenticity over mere brand quantity in collaborations, and a plethora of other insightful revelations
By BuzzInContent Bureau | July 26, 2023The campaign aims to enhance the sales of partner restaurants in targeted cities through creator-generated content, while also promoting Swiggy's new feature that showcases short food review videos to drive more sales
By BuzzInContent Bureau | July 26, 2023Hamsini Shivakumar and Prabhjot Singh Gambhir of Leapfrog Strategy Consulting, write that brands might need to rethink their strategy and shift from pure infotainment to more engagement via empathy and relatability. On the other hand, influencers should ensure that while sharing personal experiences, they maintain the factual correctness of investment principles
By Hamsini Shivakumar | July 26, 2023A recent parody video created by Pocket Aces' FilterCopy for Shaadi.com has imitated the drama that played out on television news channels including Republic Bharat during the recent Biparjoy cyclone
By BuzzInContent Bureau | July 26, 2023The scope of work includes content marketing strategy, production and execution of the brand's content marketing-led campaigns
By BuzzInContent Bureau | July 25, 2023J Venkat, Co-Founder, Woovly, writes that leveraging the power of social media, connecting with local influencers, creating value-added content and embracing regional languages can unlock the vast potential of social commerce in rural India
By BuzzInContent Bureau | July 25, 2023Recently, Coca-Cola's Thums Up partnered with Disney+ Hotstar to launch ‘Thums Up Toofani Biryani Hunt', showcasing the combination of Thums Up and Biryani in six different episodes at six different popular Biryani spots in the country
By BuzzInContent Bureau | July 24, 2023The music IP is created by Viacom18's branded content team along with Wavemaker
By BuzzInContent Bureau | July 24, 2023The app will enable commerce, brand collaboration, upskilling and peer-to-peer networking
By BuzzInContent Bureau | July 21, 2023In this role, she will be leading the creative and editorial strategy for the Branded Content and Solutions vertical at ZMCL, which broadly includes content planning and development, project conceptualisation and production, revenue enablement and end-to-end implementation
By BuzzInContent Bureau | July 21, 2023Shah was earlier the EVP and Head of Prodigious India and Content Factory India
By BuzzInContent Bureau | July 21, 2023Hamsini Shivakumar and Prabhjot Singh Gambhir of Leapfrog Strategy Consulting, write how brands can take a more evocative approach to truly harness the power of the monsoon and make a lasting impact on the audience
By Hamsini Shivakumar | July 21, 2023The special episode titled ‘Haar ka Vaar' is scheduled to air on July 22, 2023, Saturday at 7 pm on MTV and right after on JioCinema
By BuzzInContent Bureau | July 20, 2023