Starring Allu Arjun, the track has been sung by Armaan Malik, and also features the Korean band TRI.BE

The fifth season dawns on the same concept of earlier seasons where the company promised to conserve and protect the traditional diversity of Indian cities, whether it's our culture, people or music

According to Sharma, Director, Content and Community Partnerships, Meta, the increased adaptation of music and augmented reality in Reels and diversity in genres of content creations will be acting as a buoyant force for the growth of the creator economy in 2023, according to Sharma

Listeners may tune in to hear industry leaders/speakers discussing various subjects ranging from workplace diversity and HR IT trends to people analytics and the Great Resignation, to name a few

The multi-lingual song showcases the diversity, talent as well the craziness that flows in the agency's team

This season's focus is on the beauty of relationships, and how it makes a home what it is. This season, the celebrities come from different parts of the country and different walks of life; and this diversity gets reflected in how they envision and build their home

Conceptualised by Terribly Tiny Tales, the film launched on Independence Day showcases the different perspectives of two generations as they explore the concepts of diversity and national unity

Recently, Coca-Cola's Thums Up partnered with Disney+ Hotstar to launch ‘Thums Up Toofani Biryani Hunt', showcasing the combination of Thums Up and Biryani in six different episodes at six different popular Biryani spots in the country

Hoopr will integrate its music library into Illusto's platform, providing thousands of tracks and sound effects to Illusto's customers

Day 2 of Cannes Lions 2023, saw the CMOs of Walmart, e.l.f. Beauty and Unilever talk about how are they leveraging the creator economy, going about measurement and building creator platforms to make the most out of influencer marketing

‘My Startup Show Dhonni Meyer Upakkhan' aims to provide a platform for women to showcase their ideas and receive the necessary support and guidance to turn them into successful businesses

The #nofilter by IndiGo contest gives all photographers an opportunity to get featured on National Geographic

The session saw the participation of three mothers - Reetu Slathia, Karabi Pal and Shikha Chaudhary, three mothers, who spoke about their personal journeys into the gaming world

Hamsini Shivakumar and Prabhjot Singh Gambhir of Leapfrog Strategy Consulting, write about the representation of disability in branded content

The new appointees include Vipasha Joshi as COO, Krishna Desai, as CPO and Biswamitra “Vishu” Ray who will look after branded content and creator projects at Animeta

Hamsini Shivakumar and Prabhjot Singh Gambhir of Leapfrog Strategy Consulting share how time-bound communication for a specific date can be made more effective

Coca-Cola has partnered with Universal Music India (UMI) as executive producers for the launch season of Coke Studio Bharat. One can scan the QR code on Coca-Cola packs to directly reach the dedicated Coke Studio Hub that contains exclusive content that the artists have created, along with behind-the-scenes visuals

A look at how brands across categories celebrated India's 74th Republic Day